SKILLS + CERTIFICATIONS
Hover over the tools to learn more about how I utilize them in my work!
WEB TOOLS
I leverage WordPress to build high-performing, SEO-optimized websites that drive engagement and conversions. From custom design and content strategy to seamless integrations and analytics tracking, I ensure every site enhances brand visibility and marketing effectiveness.
I utilize SharePoint to streamline content management, collaboration, and internal communications, ensuring seamless workflow efficiency. From organizing marketing assets to optimizing team coordination, I leverage SharePoint’s capabilities to enhance productivity and brand consistency.
I leverage Google Cloud and its suite of apps—including Workspace (Docs, Sheets, Slides, Drive), Analytics, Ads, and BigQuery—to streamline collaboration, optimize data-driven marketing strategies, and enhance campaign performance. From real-time team coordination to scalable cloud solutions, I use Google’s ecosystem to drive efficiency, insights, and impact in every project.
I harness OpenAI’s advanced AI tools to enhance marketing strategies, from generating compelling copy and automating content creation to analyzing data for deeper audience insights. By leveraging AI-driven creativity and predictive analytics, I optimize campaigns, streamline workflows, and drive innovation in digital marketing.
DESIGN TOOLS
I use Adobe Creative Suite as a key tool in my marketing work, bringing campaigns to life through dynamic visuals and engaging content. Whether it's creating marketing assets, refining campaign aesthetics, or enhancing storytelling, Adobe Creative Suite helps me execute ideas seamlessly and professionally.
Canva is my secret weapon for turning ideas into shareable, scroll-stopping content. From designing quick, on-brand social media posts to whipping up polished pitch decks, I love how it balances creativity with efficiency—helping me produce high-impact visuals without sacrificing time.
Sora lets me push the boundaries of video marketing by generating high-quality content with AI. Whether it’s creating engaging promos or experimenting with new storytelling techniques, I use it to streamline production and bring fresh, dynamic visuals to digital campaigns.
MARKETING TOOLS
I use HubSpot to streamline marketing automation, track campaign performance, and nurture audience engagement. From managing email workflows to analyzing customer insights, it helps me create data-driven strategies that drive meaningful interactions and long-term brand growth.
Asana keeps my marketing projects running smoothly by organizing tasks, deadlines, and collaborations in one place. Whether coordinating a content calendar or managing campaign rollouts, it ensures everything stays on track—turning big ideas into actionable steps.
Notion is my go-to for organizing creative brainstorming, campaign strategies, and team collaboration. I love how it blends note-taking, databases, and project management, making it easy to keep track of ideas, research, and marketing plans all in one flexible space.
Mailchimp helps me craft and automate email campaigns that feel personal and engaging. From audience segmentation to performance tracking, I use it to build meaningful connections, drive engagement, and refine messaging for maximum impact.
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